PERANAN CORPORATE PUBLIC RELATIONS (CPR) DAN MARKETING PUBLIC RELATIONS (MPR) DALAM MENINGKATKAN CITRA PERUSAHAAN

Public Relations.

Students whose native language is not English must meet certain English-language proficiency standards before they are accepted into any program in the English Department. To qualify for admission, students must have passed (within the past year) the test(s) listed below with score(s) at or above those indicated: 1. TOEFL score of 600 with no section score lower than 60 and a minimum TWE (Test ...

Public relations.

Tobacco Companies’ Public Relations Efforts: Corporate Sponsorship and Advertising

Tobacco Companies’ Public Relations Efforts: Corporate Sponsorship and Advertising

Tobacco industry advertising and promotional efforts often are aimed directly toward the sale of industry products. However, corporate public relations activities also can have an important impact on the public images of and attitudes toward individual tobacco companies. This chapter examines the nature and potential impact of such efforts, including n Corporate sponsorship of events and organi...

Fluoridation and public relations

Disczusion and conclusions In the official report on the studies (Ministry of Health, Scottish Office, Ministry of Housing and Local Government, 1962) comparison is made between the findings in Great Britain and those in the Grand Rapids study in the United States (Arnold, Dean, Jay & Knutson 1956). After adjustment for changes in the control areas, the reduction among children aged 4 years was...